eemageen LLC
Back to the work

Cornerstone

Strength, made visible.

Cornerstone identity mockups on building signage, business cards, a hard hat, a truck and workwear.
Brand applications / A consistent identity across signage, equipment, stationery and apparel.

An industrial identity for Cornerstone Micropiling & Supply, built around the qualities its name suggests: structure, precision, and a dependable foundation.

My contribution
Brand strategy & identity design
Collaboration
Independent brand engagement
The scope
  • Identity strategy
  • Logo & visual system
  • Brand guidelines

The challenge

Create a clear, contemporary presence within the construction and steel industries. The identity needs to feel strong and capable across applications of very different scales.

The approach

Build a dimensional C from structured planes and pair it with a strong, legible wordmark. A focused palette and practical guidelines give the business a consistent way to present itself.

Cornerstone Micropiling & Supply horizontal logo with a dimensional C symbol.
Horizontal signature / A clear industrial presence.
Brand system / Logo versions, color, and typography.
Brand system / Logo versions, color, and typography.

Project credits

Brand strategy and identity design: Gerardo García-Jurado. Final horizontal signature, supplied brand guidelines and application mockups.

What could your brand become?

Big-brand experience, focused on your business. We can start with one challenge, two connected services, or the complete journey.

Let's talk

Your brand looks confident.
Let’s see if it can take a roast.

Drop in a logo. Get a score, three candid takes, and one smart fix. No sign-up. Share it. Compare scores. See whose brand holds up.

Every critique is grounded in a brand framework developed by Gerardo García-Jurado, an Emmy and Effie-winning designer with more than 20 years of experience. Choose your critique level, from gentle to “I’m not afraid.”

Turn up the heat